Email

What’s Included

  • We’ll look at where your current emails came from, how active the list is, and how clean your deliverability looks. If you’re starting from scratch, we help plan and build your list from the ground up.

  • We’ll break out lists by superfans, buyers, city-based audiences, or new listeners, etc. so each message hits where it matters.

  • Emails are planned around key dates: new releases, show announcements, drop days. We help write, schedule, and optimize for performance.

  • We adapt copy, tone, and visuals so fans feel that personal connection.

  • We build background systems that work while you sleep: welcome sequences, abandoned cart flows, post-show thank-yous, or monthly check-ins.

  • See exactly what’s working, what’s converting, and where fans are clicking.

Book

What Working Together Looks Like

Week 1
Onboarding & Audit

We review your email list(s), platforms, and past sends. We clarify goals, build-up to a release? Sell more merch?

Week 2
Strategy & Setup

We create a list plan, define segments, write first drafts, and set up automations.

Week 3+
Campaigns Go Live

We write, design, and schedule sends. You approve (or we take it off your plate). We monitor and adjust based on data.

Ongoing

  • New sends

  • List clean-ups

  • Reports

 FAQs

  • We can use past buyers, fan club sign-ups, pre-save lists, or new opt-ins we help you collect.

  • No problem. We help set up opt-ins, capture tools, and fan incentives to start growing your list right away.

  • Yes, unless you want to.

  • Open rates and conversion rates still beat social. And your email list isn’t at the mercy of an algorithm.

  • Neither do we. Think about the difference: You skip over emails that feel impersonal. But when a favorite artist shows up in your inbox with exclusive, personal content? You open it.

  • Right here. We walk you through list building, setup, and strategy from zero.

From Me

A lot of teams overlook email because it feels ~old~. But it’s one of the most powerful tools you have. It gives you direct access, and consistent results.

If your artist has something to say, sell, or share, email helps make sure fans actually see it.

:)